Profile & Listing Curation
Who its for:
Ideal for small to medium-sized businesses or professionals looking to establish an online presence via social media profiles and listings, or totally overhaul the image and energy of an existing online presence.
Includes:
In-depth consultation: This is the most important part of the process. Here we sit down and discuss your professional and personal goals to determine what your online presence should communicate to your niche audience. This portion would also include a Digital Presence Audit.
Current State Analysis: Review and assess the current state of your online presence across websites, social media platforms, and other digital profiles.
Target Audience: Identify and understand the demographics, needs, and preferences of your target audience.
Competitor Benchmarking: Analyze competitors' digital presences to identify strengths, weaknesses, and opportunities.
Market Analysis: Understand the current market, including trends, challenges, and opportunities.
Brand Alignment
Brand Message and Voice Consistency: Ensure your brand's message and voice are consistent across all digital channels.
Visual Identity Synchronization: Standardize logos, colors, and visual elements to maintain a cohesive brand image.
Social Media & Listing Strategy
Platform-Specific Strategies: Develop tailored strategies for each social media platform to maximize engagement. We will work with any/all aligned platforms from Facebook, to Pinterest, to Google Business, to AirBnb and beyond.
Content Calendar: Create a content calendar that outlines what to post, when to post, and where to post.
Engagement and Community Building: Plan for regular engagement with followers and strategies for community building.
Online Reputation Management
Review Monitoring: Implement systems for monitoring and responding to online reviews and feedback.
Crisis Management Planning: Prepare for potential online crises with proactive reputation management strategies.
Digital Marketing and Advertising
Email Marketing: Develop email marketing campaigns that resonate with your audience and drive conversions.
Paid Advertising: Strategize and manage paid advertising campaigns across search engines and social media.
Influencer Partnerships: Identify and collaborate with influencers who can authentically promote your brand to their followers.
Analytics and Reporting
Performance Tracking: Set up tools and processes to track the performance of your website, social media, and marketing campaigns.
Insights and Recommendations: Provide regular reports with actionable insights and recommendations for continuous improvement.
Training and Support: Training sessions for you on digital best practices, tools, and technologies.
Ongoing Support:
Digital Skills Training: Training sessions for you on digital best practices, tools, and technologies.
Ongoing Support:Additional maintenance and content creation hours may be added on in addition at an hourly rate
Exchange:
$500 minimum for this package and varies depending on the scope of the project. Payment plan available for packages priced above $1000.
Timeline:
4 weeks, however expect 2-6 months for SEO growth results (if suggested SEO practices followed)